IW↗ STRATEGY → EXECUTION LET’S TALK ↗
IAN WANG / 王重鈞TAIWAN

THINK IT
THROUGH.
Put it
into action.

Ian Wang

Product Manager/Entrepreneur/Mixing Engineer

SCROLL TO FOLLOW THE JOURNEY↓
01 / 04
THE JOURNEY2022 → PRESENT

Two paths.
One perspective.

Product management. Entrepreneurship.
Scroll to explore. Enter either path.

20222024PRESENT
JUN 2022 / GRADUATION

National Taiwan
University.

Bachelor’s degree in Economics.

JUL 2022 / ROLE BEGAN

Medical aesthetic
equipment.

Joined my father’s one-person company specializing in medical aesthetic laser repair and rental. Took on business planning, daily operations and on-site maintenance.

PROJECT MILESTONES / SOURCING

Thinking outside
the box.

Identified international freight as the main cost driver and sourced compatible tubing domestically.

PROJECT MILESTONES / CROSS-BORDER EXECUTION

End-to-end
medical device import.

Independently handled supplier outreach, negotiation, regulatory coordination, customs clearance and delivery.

FIRST YEAR / LAUNCH & DEBUTS

A zero-to-one
venture experiment.

Founded Neu Project to put my learning into practice. Launched three VTuber talents within the first year; the venture remains active today.

PROJECT MILESTONES / JAPANESE PARTNERS

Balancing quality
and cost.

Long-term Japanese illustrator collaborations for Neu’s group key visuals, balancing creative quality, budget and delivery.

OPERATING RESULTS / ONGOING

Neu today.

3Talents launched
2 yearsOperations
ProfitabilityReached

~30K subscribers · 2M+ views
Combined YouTube figures across three channels, recorded after 20 months.

ONGOING / BUSINESS DEVELOPMENT

Exploring
the next step.

Continue supporting daily operations and on-site maintenance while exploring options for business development and transformation.

GRADUATION & ROLE STARTS ARE DATED · PROJECT MILESTONES FOLLOWSTART → PRESENT
02 / 04
HOW I WORKSTRATEGY → EXECUTION

Business mind.
Creative hands.

The work sits between business decisions,
people and practical execution.

LANGUAGES

Mandarin Native

Japanese JLPT N2

English Conversational

CURRENT PROJECT / IN PROGRESS

Stock options
app.

WORK IN PROGRESS

Developing an option journal & roll calculator for iOS with AI-agent collaboration.

A personal project in progress, focused on recording option trades and calculating roll scenarios.

THE NEXT CHAPTER04 / 04

What idea should we put into action next?

What’s
next?

DOWNLOAD RESUME ↓
GUANG TENG / A FAMILY BUSINESS
PRODUCT MANAGER · JUL 2022 — PRESENT

Growing up around
entrepreneurship.

2005 / MY FATHER STARTS GUANG TENG

In 2005, my father left his role as Central Taiwan Regional Manager at Dynamic Medical Technologies to start Guang Teng. He built a one-person business in medical aesthetic laser repair and equipment rental.

The early years were difficult. Income from the business supported our family and helped my father raise three children. Growing up, I often heard my father share his ideas and experiences of entrepreneurship. He encouraged us to start businesses of our own. Those conversations stayed with me when I later started Neu Project.

2022 / JOINING GUANG TENG

After graduating from National Taiwan University with a degree in Economics in 2022, I returned to the business that had supported our family. My role connected commercial decisions with front-line service: contributing to business strategy, leading independent projects, and maintaining equipment at aesthetic clinics and hospitals.

FROM THEORY TO PRACTICE

Face to face
with the front line.

Leaving the theory-focused world of university, I began to see how business decisions played out in clinics. A product opportunity had to make sense for the customer; a sourcing decision had to work in daily use. Two projects gave me the chance to turn that thinking into practical outcomes.

PROBLEM → STRATEGY → ACTION01 / 03
01 / THE OPPORTUNITY

Identifying a better clinic experience.

At my father’s suggestion, I explored bringing a Korean cooling system into Taiwan. We saw a customer-experience opportunity: ice compresses could leave moisture on clients’ faces, while a dedicated device could offer clinics a more professional cooling experience. That observation became the basis for the import project.

02 / THE STRATEGY

Taking ownership of market entry.

I negotiated directly with the Korean supplier and coordinated with a customs broker to manage pricing and customs clearance.

03 / THE ACTION

Delivering the import project.

I independently managed the import project from supplier communication and price negotiation through customs clearance and delivery, successfully importing a Korean cooling system and obtaining a medical device license in Taiwan.

01 / THE PROBLEM

Recognizing a barrier to repeat business.

Imported tubing for our smoke evacuators carried high freight costs because of its size and volume. Even when clients’ tubing was visibly dirty, the replacement price made it difficult to recommend a new tube. I saw an opportunity to make replacement more affordable and develop consumable revenue.

02 / THE STRATEGY

Rethinking the sourcing category.

I searched for domestic single-use respiratory tubing already supplied for medical use, expanding the search beyond the original product category. I measured inner and outer diameters for dimensional compatibility and considered how to adapt the different connector and explain the change to clients.

03 / THE ACTION

Turning a sourcing idea into revenue.

An initial order of 500 tubes put the sourcing strategy into practice, adding consumable revenue to the business.

~97%Lower reference price

Comparison of the imported price including freight and the domestic purchase price.

SCROLL TO FOLLOW BOTH PROJECTS ↓OPPORTUNITY / SOURCING / EXECUTION
BUSINESS STRATEGY / TRANSFORMATION PROPOSALS

Exploring the next chapter
of the business.

Working in the family business also prompted a broader question: how could its technical expertise and industry relationships support new sources of growth?

I developed several business transformation proposals, including a model that combined beauty training with equipment and consumable supply. The idea was to connect what we already had—equipment, industry contacts and practical experience—with aspiring beauty professionals looking for a route into the industry.

The proposed model brought together external instructors, equipment-supported courses and Instagram-based customer acquisition, with potential revenue from course fees and ongoing equipment and consumable sales. It remains a direction for future consideration.

A VENTURE OF MY OWN

Starting Neu Project was my way of stepping outside the comfort zone of the family business and testing myself as an entrepreneur. Alongside my role at Guang Teng, I wanted to take responsibility for a venture of my own, from the first idea to its day-to-day operation.

BUSINESS / OPERATIONS / FIELD WORK
NEU PROJECT / 湮雨計畫
FOUNDER & OPERATIONS LEAD · MAR 2024 — PRESENT

My first venture.

I founded and run Neu Project as 微曦. An entrepreneurial experiment to put my learning to the test, it gave me hands-on experience of taking a venture from zero to one, turning an idea into a launch and an ongoing operation.

3+1Talents launched
+1 collaborating talent

2 yearsSince debut

ProfitableReached profitability

ENTREPRENEURSHIP / EXECUTION

From zero
to one.

Taking Neu from zero to one meant owning the decisions behind each debut: who to recruit, what to commission, how to allocate the budget, and when to launch. I coordinated these decisions across talent and creative partners, bringing three VTuber talents to debut within the first year.

As Neu moved into ongoing operations, the challenge became sustaining the venture. Managing creative direction, spending and delivery gave me practical experience of the trade-offs behind a business that eventually reached profitability.

INTERNATIONAL COLLABORATION

Managing creative partnerships.

I built long-term working relationships with Japanese illustrators to develop Neu’s group key visuals. Managing these commissions required balancing creative quality with production costs and delivery schedules, while keeping each project aligned with the group’s visual identity.

NEU PROJECTCreative
partnerships.Group key visuals · Japanese illustrators
FF46 Key visual by らん
SELF-DIRECTED LEARNING TO OPERATE NEU

Learning what
the venture needed.

Neu’s creative work gave my self-directed learning a clear purpose. I taught myself Japanese to support collaboration with Japanese creators, and audio mixing to take responsibility for the talents’ music production.

I earned JLPT N2, oversaw recording and mixing for the three talents, and expanded this skill into freelance mixing work.

BUSINESS DEVELOPMENT / COLLABORATIONS

Creating commercial opportunities.

Neu’s commercial work included food and coffee group-buying partnerships and gaming collaborations. Brands approached us to promote their products to our viewers.

I also developed an offline project in collaboration with Taiwan’s Public Television Service (PTS), taking the venture’s work beyond its online channels.

YOUTUBE / HISTORICAL SNAPSHOT

~30K subscribers / 2M+ views
Combined across the three talent channels, measured after 20 months of debut activity.

TURNING VIEWERSHIP INTO COMMERCIAL WORK

Virtual identities.
Real business.

Brands approached Neu for promotional and group-buying collaborations, attracted by our channels’ viewership. These partnerships brought real revenue to a venture built around virtual talent.

COMMUNITY / EVENTS / MEDIA

Community milestones.

MEDIA INTERVIEW · JULY 2025

The Reporter for Kids

Interviewed by The Reporter for Kids about the process of bringing a VTuber to life, from concept to debut.

FIRST EXHIBITION · AUGUST 2025

Fancy Frontier 45.

Neu Project’s debut at Fancy Frontier 45 also marked its first time exhibiting at an in-person anime convention.

EXHIBITION · FEBRUARY 2026

Fancy Frontier 46.

Returned as an exhibitor at Fancy Frontier 46.

UPCOMING · 13 NOVEMBER 2026

Returning to NTU.

Invited as a guest speaker for a session at National Taiwan University’s student VTuber club.

From Zero to One: An Entrepreneurial Experiment in the VTuber Industry

The session will cover the path from learning to mix to founding and operating Neu, along with industry questions from students.

NTU · 13 NOV 2026Session photo to follow
PLANNED · DECEMBER 2026

FFK. Coming soon.

Planning to exhibit at FFK in December 2026.

ENTREPRENEURSHIP / OPERATIONS / SELF-DIRECTED LEARNING
MIXING ENGINEER

Behind the voice.

Ian Wang, working as hypocr1te.mix. A background in fingerstyle guitar led me to audio mixing, creative partnerships and the music production behind Neu Project.

MUSIC / EARLY MARKET EXPLORATION

Following the music
into a new field.

During university, I played fingerstyle guitar and took part in competitions around Taipei. While exploring ideas for a venture, I noticed that singing streams often drew substantially more views than other content on the Taiwanese VTuber channels I followed.

I began learning audio mixing around July 2023 with two aims: to build relationships with creators and to prepare for a VTuber venture of my own. Handling music production myself would let me reduce outsourcing costs and take responsibility for quality. Learning the craft also gave me a closer view of the industry before founding Neu Project.

BEFORE / AFTERSAME MOMENT. TWO VERSIONS.

化け猫 / 姬乃 HIMENO

Two synchronized waveforms. Select either track to hear it; drag across the waveform to compare the same moment.

Vocal mixing · hypocr1te.mix

0:00 / 0:48Click a track to listen · Drag to seek

DECEMBER 2023 / FIRST PAID COMMISSION

From learning
to commissioned work.

I took on my first paid mixing commission around December 2023. What began as preparation for a venture became a creative practice of its own. After founding Neu in March 2024, I oversaw recording and mixing for its three talents while also taking freelance mixing commissions as hypocr1te.mix.

MORE MIXING WORK

Want to hear more?

Open on YouTube ↗
VOCAL RECORDING / MIXING